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Music Influencer | Edeka
March 23, 2022
This statistic visualizes the favored musicians of that part of the German population, with a strong preference for the shopping brand "Edeka", compared to the total population.
Extremely noticeable is the positive relation to Coldplay, Radiohead, Kelly Clarkson, as well as the negative relation to Bonez MC, Luciano, Böhse Onkelz.
This bar chart visualizes, how an affinity for the brand "Edeka" correlates with a preference for the displayed Music Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Edeka" customers to have a preference for "Coldplay" is increased by 3.55% .
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